Background Hero Image

Benda Motors

Benda Motors

From Sculptural Machines to Grounded Experiences,

From Sculptural Machines to Grounded Experiences,

From Sculptural Machines to Grounded Experiences,

This project explores two distinct mobility experiences through a unified CMF approach, one driven by sculptural expression and identity, and the other by tactile interaction and environmental connection.

CMF Strategy

Trend Research

Photoshop Rendering

Innovation

Embracing cutting-edge tech

& electric mobility.

Sustainability

Committed to carbon neutrality

by 2045.

Connectivity

Delivering a seamless digital

driving experience.

The Modern Voyager

The Modern Voyager embodies Kia’s vision: bold, curious, and adaptable, seeking luxury that resonates emotionally and evolves with lifestyle.


Profile

  • Mindset: Balances ambition with introspection.

  • Lifestyle: Moves seamlessly between urban dynamism, global exploration, and sustainable living.

  • Values: Innovation, emotional well-being, and conscious choices.

All Projects